the-design-of-this-modern-white-patisserie-stands-out-from-its-neighbors

The Design Of This Modern White Patisserie Stands Out From Its Neighbors

A modern patisserie with a white exterior, whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

LUKSTUDIO has shared photos of Aimé Pâtisserie, which is located in Shanghai, China, and is flanked by familiar coffee and donut franchises.

The designers explained, ‘that the challenge of the store is to stand out from its immediate chaos and appeal to the clientele from the close-by gentrified neighborhood. Our strategy is to dress this newcomer up as a white present.’

A modern patisserie whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

The unwrapping experience of the Aimé gift box has been translated into the physical store, with the idea of layering appearing when we lift one semicircular translucent paper after another to discover the colorful macarons within. This opening sequence gives form to the overhead storefront design, while the window display made of four translucent layers attracts passers-by to explore inside the store.

A modern patisserie whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

Beyond the 14-foot (4.5m) retail storefront lies a turning L-shape layout divided into 2 zones: the foyer with bar seating and the display counter at the back. 

A modern patisserie whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

The 29-foot (9m) long counter showcases macarons and other goodies in perfect order, while the illuminated feature wall is composed of stacked gift boxes at various states of opening drawing one’s eyes up to the ceiling where the whimsical pattern continues.

A modern patisserie whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

The versatile modular system allows for necessary wall display shelves, and ceiling openings for spotlights, speakers, and security devices.

A modern patisserie whose design is inspired by the act of opening one of the gift boxes that holds their colorful macarons.

Here’s a look at the drawings for the patisserie.

The design drawings for a modern patisserie.
The design drawings for a modern patisserie.
Photography by Peter Dixie for LOTAN Architectural Photography | Design: LUKSTUDIO | Project Team: Christina Luk, Mavis Li, Wesley Shu, Scott Baker | Special thanks to Jaycee Chui of More Design Office | Lighting Consultant: German To for Lucent Lit Co. Ltd. | General Contractor: Dongde Decor

Source: Contemporist

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